A discontinued Nestlé cereal, not seen in the UK for four years, has returned to stores across the country.
The food and drink company is well known for a range of products, including KitKat, Cheerios, Quality Street, and Nescafé coffee.
Golden Grahams cereal also used to be part of the Nestlé range.
It was a popular cereal in the UK back in the 1980s and 1990s before being discontinued in the early 2000s due to a gradual decline in sales.
Discontinued UK chocolates and sweets
Much to the delight of fans, Golden Grahams was reintroduced by Nestlé back in 2010.
However, the cereal was only available for 11 years before being discontinued again in 2021.
Fans of the popular Nestlé cereal have spent years calling for its return, labelling its discontinuation a "travesty".
Nestle Golden Grahams. Discontinued a few years ago. Travesty.
— Paul (@PaulioScorchio) September 3, 2024
And Bramble Jelly jam has now gone extinct; Morrisons were the last keepers of the flame but they too have gone the way of shelves packed with vile chocolate spreads.
One person, posting on X (formerly Twitter), said: "Nestle Golden Grahams. Discontinued a few years ago. Travesty."
While another added: "When Nestlé discontinued Golden Grahams it was the biggest insult to mankind."
@anon_opin When Nestlé discontinued Golden Grahams it was the biggest insult to mankind
— ali saltmarsh (@ladybird1015610) September 5, 2024
Nestlé previously revealed it had no plans to bring back Golden Grahams.
Discontinued Nestlé cereal returns to UK shops
However, it appears Nestlé has now backflipped on this decision, with Golden Grahams now making a return to selected retailers across the UK.
A Nestlé spokesperson said: "We know from consumer feedback that Golden Grahams has been missed since it was discontinued, so it’s a pleasure to confirm that the beloved brand is returning to selected retailers across the UK.
"We hope UK cereal fans are glad to see its return."
Nestle's Golden Grahams cereal is back. (Image: Amazon)
Golden Grahams are already available in Home Bargains, and will also soon be on sale in other stores, including:
- B&M
- Farm Foods
- Heron Foods
- Aldi
- And more...
Fans have taken to social media to share their excitement about the return of the previously discontinued Nestlé cereal.
One person, posting on Facebook group Food Finds UK Official, said: "I need the whole shelf."
Another fan added: "These were my favourite cereal!!"
A third person commented: "Do not walk RUN!!!"
While this shopper posted: "Is this real as I've been wanting and trying to find these for ages."
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Discontinued products that have made a comeback in 2025
A range of other discontinued products have also returned to UK stores in 2025, including:
- Coco Pops Straws
- Milky Way Crispy Rolls
- Pickled Onion Discos crisps
- Walkers Worcester Sauce Crisps
- Dairy Milk Bubbly chocolate bars
- Cocoa Krispies Cereal Straws
- White Chocolate Maltesers
Nestlé's Golden Grahams cereal is available now in Home Bargains for £1.99, and will be rolling out in B&M, Farm Foods, Heron Foods, Aldi and more soon.