West Ham United Foundation manager lands prestigious award

PUBLISHED: 13:30 22 March 2017

Rashid Abba and Paul Elliott CBE

Rashid Abba and Paul Elliott CBE


West Ham United Foundation’s employability education manager landed an award at the British Ethnic Diversity Sports Awards.

Rashid Abba, who has 27 years of experience of working in football, has been rewarded for his work in encouraging thousands of people from ethnic minorities to take up football during his career.

He was presented his award by former Chelsea defender and long-time equality and diversity campaigner Paul Elliott CBE, in front of a star-studded audience including Hammers fans Frank Bruno and Kriss Akabusi at the Hilton in Park Lane on Saturday.

“I didn’t even know about the award, let alone think I had a chance of winning it,” he explained.

“The Football Association invited me along as a guest on their table, and someone mentioned that I had been nominated when I walked into the room.

“The award came totally out of the blue and I am immensely proud to have been recognised as this is my passion and the job is never done.”

Rashid started off as a keen non-league player, then went on to be a volunteer community coach with Leicester City before finding his current role overseeing the coaching and mentoring of east Londoners.

“My work was based around the local Asian grassroots and empowering them to play, coach and set up clubs, so they could use football as a tool to engage youngsters in their communities,” he said.

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