Search

Stratford to welcome first Potbelly in Europe

PUBLISHED: 10:00 23 May 2015

The Street in Stratford is set to welcome Potbelly.

The Street in Stratford is set to welcome Potbelly.

Archant

Sandwich-maker Potbelly is opening its first European store in Stratford’s The Street in July.

The chain, which specialises in “legendary Chicago sandwiches”, started life as a Chicago antiques store in 1977 before transforming into a restaurant.

Akbar Sheikh, director at Sheikh Holdings, which has taken over the Potbelly franchise, says it’s time to expand beyond its strong American reputation.

“There were a number of factors behind choosing Stratford,” he said. “Part of it was Westfield shopping centre, which we’ve also seen in the United States.

“But we also really believe in Stratford as an area and in the redevelopment that’s going on.

“We really bought into the story of Stratford as an affordable area to work from, and we’ve seen lots of businesses moving away from the city and Canary Wharf.

“I think there’s a lot of opportunity for us as a brand to serve the local community.”

Mr Sheikh also praised the transport links that Stratford provides, and said that the Crossrail project was going to have a “significant impact” on the surrounding area.

Latest Newham Stories

Yesterday, 17:00

The Cricklefield club have appointed Alex Goldstone as interim manager after Michael Walther decided to join Basildon United

Yesterday, 14:30

The O’s head coach discussed Dale Gorman’s performance at AFC Fylde in Charlie Lee’s absence

Charlie Lee
Yesterday, 17:45

Services were held across Newham over the weekend to remember those who died while serving their country.

Newham Council
Yesterday, 17:11

Schoolchildren from St Winefride’s Catholic Primary School remembered 24 past pupils who experienced First World War hardship.

Yesterday, 17:03

Pupils at a school in Canning Town put an environmental spin on their Remembrance Day commemorations.

Canning Town
Yesterday, 14:00

An eight-year-old from Newham is the lead in the Sainsbury’s Christmas advert.

Sainsbury

Anderson equaliser ends frustrating afternoon at Huddersfield

Burnley
Yesterday, 12:13

Tesco is appealing for people from Newham to donate food in time for Christmas.

PROMOTED CONTENT

Have you spent time as an unpaid carer? If you are over the age of 25 and living in Newham, the Working for Carers scheme can help you take the first steps back to employment.

Hanson Fernandes’ journey began in 2015 when he arrived in London from Goa, India.

Newsletter Sign Up

Newham Recorder twice-weekly newsletter
Sign up to receive our regular email newsletter

Our Privacy Policy

Most read news

Show Job Lists

Education Promo

Digital Edition

cover

Enjoy the
Newham Recorder
e-edition today

Subscribe

Education and Training

cover

Read the
Education and Training
e-edition today

Read Now