Newham bookshop manager wants to keep making memories

PUBLISHED: 07:00 13 February 2017

Vivian Archer at Newham Bookshop

Vivian Archer at Newham Bookshop


The manager behind one of the borough’s most successful bookshops is hoping to keep encouraging the community to read.

Vivian Archer, 68, of Forest Gate, has worked at the shop, in Barking Road, Upton Park, for more than 30 years and is hoping for plenty more great memories.

The shop, which has been running for nearly 39 years, has welcomed many big name stars including Geoff Hurst, Trevor Brooking, Danny Dyer, Jacqueline Wilson and Nadiya Hussain for book signings over the years.

“Books are for everyone, whoever you are there is a book for you,”

“We love to help people choose books they like, that’s why we’re here.” explained Vivian.

The former professional actress, who swapped the stage and spotlight to sell books back in the 1970’s, has never looked back as she’s loved every memory since.

“There is so many, when Benjamin Zephaniah used to live locally he used to come in regularly and we did all of his first books, which is great as he’s gone on to become really famous,”

“Just the amazing support we have had from authors, is great alone,”

“A few years ago, we had Danny Dyer do a book signing and we had more than 300 people and people virtually camped over night from Yorkshire to see him.”

Vivian believes a lot of the great memories working at the shop, come from the staff alongside her and the engaging customers and community, who buy the books.

“I love books and always have and love sharing that with people,”

“Everyone here loves books and we also get a lot of customers here thanking us for engaging in reading and talking about books with them.”

The manager doesn’t just sell books and organise signings, she also get involved in the community, working with schools and putting on charity nights.

“We work with a lot of local schools, one I have to mention is Rokeby, they do something called the Big Read, where every year everyone in the school get’s one certain book,”

“They buy over 900 copies, this year it’s going to be Northern Lights by Philip Pullman.”

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