Lord Sebastian Coe returned to the Queen Elizabeth Olympic Park to support the launch of Britain’s biggest children’s running charity.
The four-time gold-medal winning Olympian was surrounded by a sea of pink as hundreds of youngsters donned t-shirts bearing the new GO Run For Fun charity’s logo.
Lord Coe, who was an integral part of the hugely successful London 2012 Olympic Games, was joined by fellow former Olympians Brendan Foster and Sharron Davies along with the charity’s founder Jim Ratcliffe.
Up to 500 children took part in the fun run on Thursday, May 1, with each receiving a medal from TV stars including Ricky Rayment from The Only Way Is Essex and Jamie Laing and Ashley James of Made In Chelsea fame.
Lord Coe said: “GO Run For Fun aims to help children get more exercise and have fun at the same time. It’s a great new initiative and I am pleased to be supporting it.
Founder and owner of INEOS chemicals company Mr Ratcliffe provided £1.5million of seed funding to get the new charity off the ground.
It has the simple aim of encouraging Britain’s five to 10-year-olds to take up running.
The charity recently comissioned a You Gov poll that found more than three-quarters (77 per cent) of people thought children should get more exercise.
Visit gorunforfun.com for more information.
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