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Game on! Silvertown set to host Europe’s largest purpose-built e-sports arena

PUBLISHED: 15:04 02 May 2017 | UPDATED: 15:19 02 May 2017

Artist's impression of the Millennium Mills development (Picture: Silvertown Partnership)

Artist's impression of the Millennium Mills development (Picture: Silvertown Partnership)

Silvertown Partnership

Football, fast cars and fighting could all be coming to Silvertown - virtually, that is.

E-sports explained

Often referred to as competitive video gaming, most e-sports tournaments feature gamers playing in front of a live audience for money.

It has risen in popularity since the 1990s and will be included as a medal event at the 2022 Asian Games.

The Silvertown Partnership is developing plans to create Europe’s largest purpose-built e-sports arena at the 62 acre Millennium Mills development.

It intends to create a new 300,00 sq ft hub with state-of-the-art studio and production facilities, testing and practice spaces and a publically-accessible competition area.

It will be part of the first phase of development at the site, which also includes 850 homes, 500,000 sq ft of flexible workspace and food and drink outlets.

Ben Reed, head of brand at Silvertown said: “While e-sports is one of the fastest growing digital entertainment industries globally, it is still relatively immature in the UK.

“Our aim is to create a world-class e-sports hub at Silvertown, which will bring developers, publishers and digital broadcasters together with league and event operators and players.

“We believe a dedicated e-sports hub in east London – one of the world’s leading tech clusters – will be a catalyst for further innovation in electronic entertainment, increase participation levels in e-sports leagues, attract additional investment and corporate sponsorship, and create thousands of new highly-skilled jobs.”

When complete, the £3.5 billion scheme will deliver up to 3,000 new homes and more than 20,000 new jobs.


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