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‘E’ branded the unhappiest postcode in Britain

PUBLISHED: 16:01 18 February 2012

East Londoners are the least happy about where they live, according to a report published this week [Thurs Feb 7] by a leading property website.

The Rightmove Happy Home Index used 12 measures to assess how Britons feel about where they live, from the size to the decorative condition of their property to the feeling of community to the level of safety.

Residents living in an east London postcode (all those starting with an E) were the least happy overall with an index of 90, 10 points below the national average.

East London received the lowest rating for decor and household furnishings, pride, and safety in the community.

Aspects eastenders felt were best about where they lived were their sense of well-being, costs in the area and local amenities.

Miles Shipside, director at Rightmove, said: “Traditional property market measures, such as price trends and transaction volumes, are both valuable and fascinating, but both fall short of treating property as a home.

“Our research attempts to measure how we feel about where we live by taking into account the relationship we have with our property, our home and our community.”

Carlisle, in the north of England, was voted the area where people were happiest living with an index of 107.

The results were collated from 25,340 existing homeowners as part of Rightmove’s quarterly Consumer Confidence Survey where respondents were asked to rate a statement on a scale of 0 to 10 from strongly disagree to strongly agree.


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