Christmas Toy Appeal needs your help to celebrate 40th year

PUBLISHED: 12:09 08 November 2017 | UPDATED: 12:14 08 November 2017

Newham Recorder Christmas Toy Apeal, in partnership with charity Community Links

Newham Recorder Christmas Toy Apeal, in partnership with charity Community Links


Get the cake and candles out: our Christmas Toy Appeal turns 40 this year.

Mince pies, presents and precious time with loved ones make December a favourite month for us all. But not everyone is so lucky.

No child deserves to wake up next to an empty stocking or spend a cold winter’s night on the streets. That’s why, with your help, we try to give a special treat to underprivileged children across east London.

Our festive appeal, run in partnership with Canning Town charity Community Links, has been joined by football icons, soap stars and celebrities over its long, long history.

Even the Royal family donate (but that’s top secret - we can’t say who).

We welcome anyone and everyone willing to lend a helping hand to those in need.

Take last year, where West Ham stars Andy Carroll and Dimitri Payet kicked off the festive fun. The club’s then-manager Slaven Bilic even called our campaign “such a worthy cause”.

“As a father myself I would really encourage everyone to get behind it,” he said.

Olympic champion rower Mark Hunter and England’s rugby league pros backed our bit for the borough’s kids the year before.

And don’t forget sewing supremo Rose Bennett, who made hand-knitted toys for youngsters who would not have otherwise received a Christmas gift.

Or John Pryke and his band of bikers, who delivered 250 presents on a charity ride.

Or Dave Baldock, Marion Long and the rest of the Newham Blips, who battled countless rounds of tricky trivia to win six out of the last seven Toy Appeal quiz nights.

It’s you who make the appeal what it is today and - with your help - we can make this year our biggest and best ever.

“Together we can make a difference for each child,” said Toy Appeal co-founder and Community Links life president Kevin Jenkins.

“We can give them both a Christmas stocking and the knowledge that the local community cares too.”

His co-founder, Colin Grainger, a former editor at the Recorder, added: “Despite the prosperity of some, many people live below the poverty line. And the special help the Recorder readers give is vital.

“I urge everyone who can to give a toy because together we can fill those empty sacks.”

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