The London Muslim Shopping Festival is coming to Newham at the end of February, as part of a weekend celebrating Muslim lifestyle and culture.

The festival, taking place at ExCeL London on Saturday, February 24 and Sunday, February 25, reportedly offers the largest pre-Ramadan shopping experience in Europe.

The event will feature more than 200 exhibitors as part of a bustling marketplace, showcasing a diverse range of products from modest fashion and accessories to homeware and halal cuisine.

The ExCeL London will also host two other events on the same weekend - the Halal Dining Show and the Muslim Travel Show.

Newham Recorder: The festival is on February 24 and 25The festival is on February 24 and 25 (Image: London Muslim Shopping Festival)


Organisers of the event emphasise that it is not only a shopping experience, but a celebration of tradition and modernity, aimed at bringing families and friends together in a vibrant and inclusive environment.

The festival will also include a stage featuring live entertainment, demonstrations and discussions catering to the entire Muslim community.

For this year, the festival is adding another event to the line-up: The Muslim Travel Show.

In collaboration with travel experts, the show aims to inspire wanderlust, with attendees introduced to a wide range of travel options that cater to the preferences of the Muslim traveller.

Waleed Jahangir, director of Algebra Festivals at the London Muslim Shopping Festival, said: "We are thrilled to present both the London Muslim Shopping Festival and the inaugural Muslim Travel Show.

"These two events complement each other beautifully, offering our visitors a diverse and immersive experience.

Newham Recorder: The festival will feature more than 200 exhibitorsThe festival will feature more than 200 exhibitors (Image: London Muslim Shopping Festival)

"It's not just about shopping; it's about exploring new horizons, whether through fashion or travel."

Beyond the festivities, this event is also intended to foster inclusivity, bringing people of all backgrounds together to celebrate Muslim culture.

Tickets for the combined event of the London Muslim Shopping Festival and Muslim Travel Show, can be found on the Muslim Shopping Festival's official website.

Early bird discounts and special packages for families and groups are available for a limited time only.