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Chinese supermarket opens in Stratford Centre

A Chinese dragon dances at the opening of Loon Fung Oriental Food store at Stratford Shopping Centre. A Chinese dragon dances at the opening of Loon Fung Oriental Food store at Stratford Shopping Centre.

Monday, August 11, 2014
3:01 PM

A new oriental supermarket has opened in the Stratford Centre.

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Loon Fung, which will stock fresh, frozen and long-life products, has signed a 15 year lease for the premises.

Customers flocked to the store on Friday to enjoy entertainment from a lion dancer before the ribbon was cut.

Marketing executive Tiffany Zhong said: “It went really well, better than we thought.

“We had to have crowd control for the first three hours, with queues both inside and outside.

“We’ve had a lot of feedback already; people are happy they don’t have to go as far to get their oriental food.”

Loon Fung has five branches across London, three of which are cash and carry stores aimed at trade customers.

The supermarket in Stratford is the second to open, following in the footsteps of the successful Chinatown store.

The newest branch of the chain, which is celebrating its 50th anniversary next year, will also provide a hot food service for customers.

“We had 30 per cent more takings over the first three days than we expected,” Tiffany added.

“Hopefully it will become as popular as our Chinatown store.”

Andrew Norton, the manager of Stratford Centre, added: “We are very excited about the opening of Loon Fung.

“I feel this will add scope to our current retail mixture, offering our shoppers greater choice.”

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